Are We Heading Toward Record Highs?
The global oil market is full of potential but also fraught with challenges. Demand and production are climbing to impressive levels, yet prices remain surprisingly low. What’s driving these mixed signals, and what role does the U.S. play?
A Year of Growth, but Slower Than Before
The International Energy Agency (IEA) has revised its forecast for global oil demand in 2024, projecting growth of 921,000 barrels per day (bpd)—a slight increase from earlier predictions of 862,000 bpd.
This brings expected global demand for next year to 103.8 million bpd, compared to 102.8 million bpd in 2023. However, the growth pace has slowed considerably from the 2 million bpd surge seen last year as the post-pandemic recovery cools off.
One reason for this deceleration is the growing adoption of cleaner energy technologies, tempering oil’s dominance in global markets. Another is China’s economic slowdown. Once a cornerstone of global demand growth, Chinese consumption has been weak, with demand falling by 70,000 bpd year-over-year in September, marking the sixth consecutive monthly decline.
The IEA said, “China’s marked slowdown has been the main drag on demand, with its growth this year expected to average just a tenth of the 1.4 million barrels a day increase seen in 2023.”
The U.S.: Leading the Way in Supply
The U.S. continues to be the driving force behind global oil supply. According to the U.S. Energy Information Administration (EIA), U.S. crude oil production is forecast to average 13.23 million bpd in 2024, up from last year’s record of 12.93 million bpd. By 2025, that number is expected to climb to 13.53 million bpd.
This surge in production cements the U.S. as the world’s top oil producer. Non-OPEC supply, led by the U.S., is projected to grow by 1.5 million bpd in both 2024 and 2025, helping to offset cuts made by OPEC+. Much of this growth stems from higher output in the Permian Basin, where technological advancements and efficiency boost yields.
The EIA also highlighted that U.S. oil exports remain robust, with shipments averaging 7.3 million bpd in recent months. Commercial export revenue rose by $1.2 billion in October alone, reflecting higher volumes and slightly firmer prices.
Challenges on the Horizon
Despite these substantial numbers, the oil market is grappling with significant hurdles.
China’s Economic Slowdown
China, one of the world’s biggest oil consumers, is struggling. The IEA expects Chinese demand to grow by only 140,000 barrels per day in the fourth quarter, far below last year’s 1.4 million-barrel increase. This is a worrying trend for a market that often depends on China’s growth.
OPEC+ Cuts Under Pressure
OPEC+ has cut production by 2.2 million barrels per day to support prices. While these cuts have provided some stability, there are signs that patience among member countries is running thin. Compliance with these cuts has been inconsistent, and some producers may soon push for more flexibility to increase revenue.
The IEA noted, “Although we assess that OPEC+ producers will likely continue to limit production below recently announced targets in 2025, the potential for weakening commitment among OPEC+ producers adds downside risk to oil prices.”
The Shift to Renewables
The rise of electric vehicles and renewable energy is no longer a future concern—it’s happening now. This shift is slowly reducing oil demand, especially in transportation. While it won’t transform the market overnight, it’s a trend producers can’t ignore.
A Mixed Outlook for 2024
The oil market is in a state of flux. On one hand, we’re seeing record production levels, led by the U.S., and a steady increase in global demand. On the other, prices remain underwhelming, and long-term changes in energy consumption are reshaping the landscape.
The U.S., for its part, remains the standout performer. Its projected production of 13.23 million bpd in 2024 reflects a robust and resilient oil sector. Yet globally, challenges like China’s slowdown and the push toward renewables overshadow the market.
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